Uncategorized

Calculating the Temkin Loyalty Ratings The Temkin Loyalty Ratings are based on consumer feedback of companies with whom they’ve recently interacted. We asked consumers to rate three elements of their loyalty—willingness to buy more, reluctance to switch business away, and likelihood to recommend—on a 7-point scale. For each element, we take the percentage of consumers that … [Read more...] about 2012 Temkin Loyalty Ratings

Calculating the Temkin Trust Ratings The Temkin Trust Ratings are based on consumer feedback on companies with which our survey respondents have recently interacted. We asked consumers how much they trust those firms. For more information, see the Temkin Trust Ratings Overview.   … [Read more...] about 2015 Temkin Trust Ratings

Calculating the Temkin Forgiveness Ratings The Temkin Forgiveness Ratings are based on feedback from consumers who have recently interacted with companies in the ratings. We asked consumers to rate their likelihood to forgive companies if they deliver a bad experience on a 7-point scale, from (1) extremely unlikely to (7) extremely likely. We take the percentage of consumers … [Read more...] about 2012 Temkin Forgiveness Ratings

Calculating the Temkin Trust Ratings The Temkin Trust Ratings are based on consumer feedback on companies with which our survey respondents have recently interacted. We asked consumers how much they trust those firms. For more information, see the Temkin Trust Ratings Overview. … [Read more...] about 2014 Temkin Trust Ratings

Calculating the Temkin Trust Ratings The Temkin Trust Ratings are based on consumer feedback on companies with which our survey respondents have recently interacted. We asked consumers how much they trust those firms. For more information, see the Temkin Trust Ratings Overview. … [Read more...] about 2013 Temkin Trust Ratings 2013